Become a Capital Fringe Button Pal

For four years, each July, the Capital Fringe Festival draws a diverse crowd from all over the DC Metropolitan area. For three weeks you have a chance to capitalize on an increased level of patronage from Festival attendees looking to support local establishments before and after events. With over 10,000 buttons sold during last year’s festival, this is a unique, once-a-year opportunity to partner with the Capital Fringe Festival. We have four categories in which you can participate in, either as a regular button pal or by taking advantage of the opportunity to be one of four Lead Pals. The categories, and respective Lead Pals, are:

Culture & Crafts — Crazy Cat
Fitness & Funs — Fabulous Friend
Green & Goods — Giddy Getter
Sustenance & Spirits — Superb Server

To be a button pal, we have several options you can choose from for visibility, from print, to web, to a combo. All you have to do is simply provide button holders with a discount, which can be monetary or some good they receive in-kind, when they show up at your organization.

VISIBILITY:
20,000 Festival Guides; 50,000 unique website visits
with the average visitor spending 1½ minutes on site

YOU GIVE:
A discount, which can be either monetary or in-kind.
Some examples include 10% off the tab, 10% off a drink,
a free poster, a free can of dog food, etc.

WHAT YOU GET:
WEB — $150
Map Icon w/ link to your site
PRINT — $200
Listing in 20,000 Festival Guides
COMBO — $250
Both the above + a listing in the Festival’s weekly e-blasts
LEAD PAL — $400
All the above, in addition to a photo/logo at the top of
each category’s list and a blurb about your establishment

VENUES FOR CAPITAL FRINGE FESTIVAL 2009:
Penn Quarter is once again the grounds for the Festival, with 14 venues along 7th St, from D St to New York Ave NW

DATES TO KNOW:
May 15: Button Pal Applications Due
June 22: Tickets On Sale
July 9 to 26: the 2009 Capital Fringe Festival